Pricing Done Right - The Pricing Framework Proven Successful by the World's Most Profitable Companies

od Tim J. Smith
Stan: Nowy
321,17 zł
Zawiera podatek VAT, darmowa dostawa
Tim J. Smith Pricing Done Right - The Pricing Framework Proven Successful by the World's Most Profitable Companies
Tim J. Smith - Pricing Done Right - The Pricing Framework Proven Successful by the World's Most Profitable Companies

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321,17 zł zawiera VAT
Dostępnych sztuk: 1 Dostępnych tylko 1 sztuk
Dostawa: między poniedziałek, 1 listopada 2021 a środa, 3 listopada 2021
Sprzedaż i wysyłka: Dodax

Opis

Practical guidance and a fresh approach for more accurate value-based pricing
Pricing Done Right provides a cutting-edge framework for value-based pricing and clear guidance on ideation, implementation, and execution. More action plan than primer, this book introduces a holistic strategy for ensuring on-target pricing by shifting the conversation from 'What is value-based pricing?' to 'How can we ensure that our pricing reflects our goals?' You'll learn to identify the decisions that must be managed, how to manage them, and who should make them, as illustrated by real-world case studies. The key success factor is to build a pricing organization within your organization; this reveals the relationships between pricing decisions, how they affect each other, and what the ultimate effects might be. With this deep-level insight, you are better able to decide where your organization needs to go.
Pricing needs to be done right, and pricing decisions have to be made--but are you sure that you're leaving these decisions to the right people? Few managers are confident that their prices accurately reflect the cost and value of their product, and this uncertainty leaves money on the table. This book provides a practical template for better pricing strategies, methods, roles, and decisions, with a concrete roadmap through execution.
* Identify the right questions for pricing analyses
* Improve your pricing strategy and decision making process
* Understand roles, accountability, and value-based pricing
* Restructure perspectives to help pricing reflect your organization's goals
The critical link between pricing and corporate strategy must be reflected in the decision making process. Pricing Done Right provides the blueprint for more accurate pricing, with expert guidance throughout the change process.

Współtwórcy

Autor:
Tim J. Smith

Dalsza informacja

Język:
Angielski
Liczba stron:
208
Nośnik:
Twarda oprawa
Publisher:
John Wiley & Sons

Dane podstawowe

Rodzaj produktu:
Książka zszyta
Wymiary opakowania:
0.239 x 0.229 x 0.025 m; 0.295 kg
GTIN:
09781119183198
DUIN:
JFPA9GDLDER
321,17 zł
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